Rancho Santa Margarita, California – Michael Vallez of CrazyMikesApps and Bryan Bowers of iProduceApps today are pleased to announce the release of their new iPhone app marketing eBook. It is titled “Secrets To Effective iPhone App Marketing” and covers twenty separate topics relating to iPhone app marketing and promotion.

“Mike and I have spent the last few months working on this book” said Bryan Bowers, founder of iProduceApps.com. “Each of us has such extensive experience in our respective areas and our combined knowledge is now packed into this book.”

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For the last panel of GDC 2010 day two, David Whatley of Critical Thought took the stage to talk about the App Store success he found with his games geoDefense and geoDefense Swarm, and almost dared other iPhone developers to follow his “guaranteed plan” to go from “zero to Time Magazine.”

He’s got quite a background in the trenches of coding and game development, having designed and run online mulitplayer games for over a decade with his “day job” at a company called Simutronics, but he decided to take to the iPhone in his spare time both to learn the platform and see what he could do with it.

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Verizon to promote MiFi service to iPad customersApple may have chosen AT&T as its partner for iPad’s 3G model, but Verizon is not giving up on it as yet. 

A leaked memo that the company has circulated among its staff members calls upon the iPad as an “opportunity” for Verizon to reach more customers.

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Easy Quilt

Queen Creek, Arizona – Technical Made Easy today is pleased to announce the release of Easy Quilt 1.0 for the iPhone and iPod touch. Easy Quilt provides step-by-step instruction with video based lessons on every aspect of Quilt Making. This new application ensures that the Art of Quilting can be taught and referenced from a mobile device.

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iPad and iPhone OS to be unified by iPhone OS 4.0Folks at AppleInsider are reporting that iPhone OS 4.0, which is expected to be released in June will finally allow third party iPhone apps to run in the background. Multi-tasking is one of the most requested features by iPhone users.

AppleInsider claims that “people with a proven track record in predicting Apple’s technological advances” have told them that Apple has developed a “full-on solution” to multitasking on the iPhone OS.

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Julian Farrior hosted a panel here on day two of the 2010 Game Developers’ Conference here in San Francisco, and he told a room of press and developers about his last year in the App Store. He had attended last year’s conference with a partner while considering starting up an iPhone company, and that idea became Backflip Studios.

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The new iPhone 3GS models with updated ROM do not allow users to perform the traditional full jailbreak. As a result, there may be instances when the user may be required to perform a tethered jailbreak everytime their iPhone crashes or reboots. This can be an annoying experience especially if you are away from your computer or cannot tether immediately. 

iDongle is a device that can come pretty handy under such circumstances. This is a standalone piece of hardware that comes with a mini-USB connector on one end and a male 30 pin connector on the other. The 60x30mm piece uses a 9V battery to offer the necessary power to not only boot your jailbroken iPhone, but also assist in jailbreaking and hacktivating the same if it is not already done. iDongle currently supports iPhone 3GS and iPod Touch 2G/3G models. 

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Developers have found further evidence of multitasking support for 3rd party iPhone apps in the latest beta (3.2 beta 4) of the iPhone SDK, and suggest that it will become a reality this summer.

9to5 Mac reports on a new line found deep within the latest iPhone SDK. Specifically, SpringBoard.js has a reference to a “multitasking dialog box” that did not appear in version 3.1.3 of the SDK; it seems that it’s new to version 3.2. Of course, there’s no assurance that this refers to 3rd party support for multitasking, but it is new.

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iPhone 4.0 to Support Multitasking?


According to the reliable sources at AppleInsider, folks in Cupertino are preparing to finally bring multitasking support in the next version 4.0 of iPhone OS.

If this rumor holds up to be true, then Apple can finally silence all the iPhone critiques who have been praising the rival Google’s Android for its superiority in multitasking support; something which iPhone has lacked since day 1 with the original iPhone (EDGE) launch back in 2007.

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The clever 2006 card game Knights of Charlemagne has made it to the iPhone and iPod touch as a simple little number placing app [$1.99, iTunes link]. We don’t mean simple in that it’s easy to beat or uninteresting. We mean that the game is clearly designed and plays quickly.

While the beginner level (the Squire) is really only worth playing through once or twice with the tutorial minstrel on to learn the rules, getting to and beating the AI at Knight, and then the King level (which is supposed to be Charlemagne himself) is a good challenge and provides plenty of game for two bucks.

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GDC 2010: Canabalt postmortem


“What kinds of games do you like?” Adam “Atomic” Saltsman asked of his panel audience at the Canabalt postmortem during the Game Developer’s Conference in San Francisco. “Role-playing” was yelled out, as was “puzzler,” and eventually Saltsman picked “platformer” as the genre. Without another word, he quietly went to work on a laptop.

Then, his partner at Semi Secret Software, Eric Johnson, took the podium to tell us all about what it was like to make one of the App Store’s most popular games.

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Poynt has come to the iPhone, after having been a very popular free app on BlackBerry phones. Poynt provides local searches of individuals and businesses. It also shares a database with Open Table, so you can use it to make reservations at restaurants. Unlike the BlackBerry app, it has augmented reality, but is missing some features beloved by the Blackberry crowd.

Like some of the other iPhone search apps, you can enter the name of a business, and get a phone number, links to a website (if there is one), a mapped location, or directions. If you use the theater search, you’ll find nearby movie houses. You can also search by movie genres, or get a list of the top 10 box office films. You can’t buy tickets, but you can stream trailers.

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For the first panel of day two here at the 2010 Game Developers Conference’s iPhone gaming track, Oliver Miao of Centerscore Studios took the stage to talk about working on Surviving High School for the iPhone as a part of Electronic Arts’ Mobile division. As Miao made clear early on, he’s an “insider outsider” at EA: his company was started with a few friends, purchased by Vivendi in 2006, created a hit mobile game called Surviving High School in 2007, and was bought by EA in 2008.

Last year, they were commissioned to recreate their game for the iPhone. In one of the most interesting iPhone panels at the conference yet, he talked about the ins and outs of working with EA on an iPhone title, and explained both, what it was like to work with the company, and his own philosophies on game design, especially concerning in-app purchases and microtransactions.

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Bangalore, India – POSCITECH today announced the release of Fitaide Lite, the free version of Fitaide, for the iPhone or iPod touch. The Lite version retains the core features of Fitaide, but can be run for a maximum of 30 minutes per session. Its unique 3D Intensity Meter automatically tracks exercise intensity and calorie burn as a person moves, for any activity they do on their feet. It also measures the fitness levels at the end of each session and accurately estimates distance, steps and speed by capturing the natural variation in user’s stride length.

There is growing recognition that fitness is not just about spending time at the gym – people can actually get as much benefit from daily activities such as playing with their kids at the beach or dancing in the evening to a favourite track. Fitaide helps by enabling users to discover high energy activities they can integrate into their lifestyles, leading to a sustainable change in their overall activity level.

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