Yes indeed: Angry Birds soda. A Nordic beverage company named Olvi got the rights from Rovio to make some Angry Birds-branded sugar water, and apparently it’s a huge hit for them, raising the company’s sales by 85 percent. Exports were especially huge, going from 3% of Olvi’s market to a whole 20%, with exports focusing primarily on Spain, Norway, and the UK. There’s no indication that any of this drink has made it over to the United States for sale just yet, so if you have a chance to try some, you’ll have to let us know how it tastes. Hopefully “eggy” isn’t a word included in the description.
This is far from the last we’ll hear about Angry Birds merch, especially with that movie set to arrive in the next few years. You can bet that even bigger companies are looking at sales figures like this, and then lining up to make a deal with Rovio as fast as they can.
Angry Birds soda release makes for huge sales jump originally appeared on TUAW – The Unofficial Apple Weblog on Wed, 29 May 2013 19:30:00 EST. Please see our terms for use of feeds.