The Apple community has had a hard time being content with the Mac lately. First it was the feeling that the Mac line including MacBook Pros weren’t being updated as often as, say, iPhones. A redesigned MacBook Pro helps resolve that with at least one member of the Mac family.

But the new MacBook Pro goes all in on USB-C and drops legacy ports like standard USB-A, and many Mac users believe this move is too aggressive considering the cost attached to this transition. The good news is that Apple is listening and lowering the price of its USB-C adapters in an effort to ease the USB-A to USB-C transition, but you have to act fast…

Before the change, Apple’s lineup of USB-C accessories looked like this:

  • USB-C to USB Adapter ($19)
  • Thunderbolt 3 (USB-C) to Thunderbolt 2 Adapter ($49)
  • USB-C Digital AV Multiport Adapter ($69)
  • USB-C VGA Multiport Adapter ($69)
  • USB-C to Lightning (1 m) ($25)
  • USB-C Charge Cable (2 m) ($19)
  • USB-C to Lightning (2 m) ($35)
  • 29W USB-C Power Adapter ($49)
  • 61W USB-C Power Adapter ($69)
  • 87W USB-C Power Adapter ($79)

And these are the changes according to The Verge:

Starting immediately, all of Apple’s USB-C adapters and some of its USB-C cables will have their prices cut by $6 to $20:

USB-C to traditional USB adapter from $19 to $9

Thunderbolt 3 to Thunderbolt 2 adapter from $49 to $29

USB-C to Lightning cable (1 meter) from $25 to $19

USB-C to Lightning cable (2 meters) from $35 to $29

Multiport adapter with HDMI, USB, and USB-C from $69 to $49

Multiport adapter with VGA, USB, and USB-C from $69 to $49

Only USB-C charging cables aren’t being discounted.

Apple is also cutting prices by around 25 percent on all third-party USB-C peripherals that it sells. SanDisk’s USB-C SD card reader is getting a slightly steeper discount, from $49 to $29.

It’s unclear how this will affect sales for adapters that have been made recently, but I would advise following up with customer service if you’ve made a purchase in the last week or two.

A PR statement given to several publications including TechCrunch explains the decision:

“We are extremely excited about the new MacBook Pro, which is the best pro notebook we’ve ever made. It has the fastest CPU, graphics, memory, storage and I/O, best display, the innovative Touch Bar and more. MacBook Pro uses the most advanced industry-standard connector, USB-C with Thunderbolt 3, to provide maximum performance, expandability and compatibility.

“We recognize that many users, especially pros, rely on legacy connectors to get work done today and they face a transition. We want to help them move to the latest technology and peripherals, as well as accelerate the growth of this new ecosystem. Through the end of the year, we are reducing prices on all USB-C and Thunderbolt 3 peripherals we sell, as well as the prices on Apple’s USB-C adapters and cables.”

Third-party companies like Anker, Belkin, and others offer USB-C accessories at competitive prices if you’re looking for cheaper alternatives. Note that Apple’s discount following the new MacBook Pro launch is not permanent.

You can read some of our continuing commentary and coverage of the new MacBook Pro below:

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