Warm on the heels of a report that Apple is intending to generate additional of its own TV commercials in-house comes a brand-new iPhone ad that debuted last night during the NHL Stanley Cup Finals.

The brand-new ad, suitably titled “Strength”, is rather fitness-centric as it shows the myriad of ways in which iPhone customers are using their gadgets to obtain in shape.

In situation you’re questioning, and you likely are, the song included in the commercial is a peculiar little digit called “Chicken Fat.” Composed by Meredith Willson and sung by Robert Preston (both popular for the Broadway and movie music “The Songs Male”), the song was created as component of a program created to raise exercise among school kids in the 60s.


As a matter of fact, the song was “the signature tune for John F. Kennedy’s youth fitness program.”

Go, you chick fat, go!

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