This morning the BBC announced that its BBC iPlayer Radio app has passed one million downloads in just under two months. The milestone is welcome for the BBC as it tries to keep revenue within the corporation instead of seeing users jump to other media streaming apps like Pandora and Spotify.
In a statement Andrew Scott, Head of Radio and Music and Audience Facing Services, BBC Future Media, said: “With over one million downloads of the app and record-breaking audiences to BBC iPlayer Radio, we are thrilled that more and more listeners can take BBC Radio with them whenever and wherever they want.”
Other notable stats since BBC iPlayer Radio’s launch:
- The Radio 1 Breakfast Show with Nick Grimshaw tops live listening in the morning, with Radio 2’s Chris Evans Breakfast Show and Radio 4’s Today in joint second place
- The most popular on-demand programme to date is Radio 4’s I’m Sorry I Haven’t A Clue, with comedy the top search category
- On-demand listening increases in the evening, with dance music shows by Radio 1’s Annie Mac and Pete Tong performing strongly
- After 10pm, Radio 4 overtakes Radio 1 for live listening, with programmes like Book at Bedtime proving popular
Yesterday the BBC pushed out an update to the Radio app as well bringing iPhone 5 support, a dedicated AirPlay button for wireless streaming, and full program listing searches to the app. Currently the app is only available in the UK App Store.
BBC iPlayer Radio is a free download; however, it is only available in the UK App Store.
BBC iPlayer Radio app updated, hits 1 million downloads in only two months originally appeared on TUAW – The Unofficial Apple Weblog on Thu, 13 Dec 2012 10:00:00 EST. Please see our terms for use of feeds.