Mobile phone sales information from Kantar Worldpanel ComTech (via Company Expert) indicates consumer interest in the iPhone 5c othered strong in the UK in advance of the iPhone 6 news, with the lower-cost phone in fact ending up being the top-selling smartphone in the country for the month of August.
According to Kantar Worldpanel ComTech, Apple’s share of smartphone sales in the UK fell merely 1.6 portion factors between July and August, with solid sales of the iPhone 5c helping to reinforce overall sales simply ahead of the iPhone 6 launch.
Apple has taken care of to restrict the decrease this year with its share of sales dipping merely 1.6 percent factors versus July this year – virtually half the comparable decrease seen in 2013 ahead of the iPhone 5 launch. This has actually in component been attained by way of concentrating on the iPhone 5c which tends to bring in a somewhat much less tech savvy customer that will be much less most likely to be holding back for the iPhone 6. The iPhone 5c was the ideal marketing phone in Britain in August with 8.9 % share, outselling the main iPhone 5s with 7.6 % and also the Samsung Galaxy S5 with 6.0 %.
This sales momentum for the iPhone 5c is not anticipated to impact future iPhone 6 and 6 Plus sales, however, as a determined four million iPhone owners– one-third of all iPhone owners in the UK– are eligible for upgrade this year.
Apple released the iPhone 6 and 6 Plus last month, with strong customer interest producing record-breaking pre-order and also initial weekend sales. Apple has actually had a hard time to supply enough handsets to fulfill customer demand with delivery times slipping to 7 to ten days for the iPhone 6 and also three to four weeks for the 6 Plus.