Speaking at the Consumer Electronics Show in Las Vegas, T-Mobile USA Chief Executive John Legere said that the carrier will begin to sell the iPhone in about “three to four months,” and that T-Mobile will be taking a different tack to selling them by dropping subsidies for the phones.

At this point, most carriers heavily subsidize the iPhone — that’s why you always get tied into a two-year contract in order to get the newest device at a significant discount. While you may pay more up front for a T-Mobile iPhone, the company hopes to attract customers by not tying them to a long-term contract and offering lower service prices.

Legere said that he thinks the plan might increase T-Mobile USA’s market share by more than 5 percent by offering the combination of more flexibility and lower prices.

iPhone coming to T-Mobile in 3-4 months originally appeared on TUAW – The Unofficial Apple Weblog on Wed, 09 Jan 2013 14:30:00 EST. Please see our terms for use of feeds.

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