Apple’s TV ads for its devices, especially the iPhone, have actually always been of keen interest to not just the fans of the Cupertino tech company, yet also its competitors, because they showcase the advertising technique that the company is taking to guaranteeing that its products remain a success. Merely the other day, Apple included a couple of even more TV places to its increasing media arsenal, revealing 2 advertisements including the duo of Jimmy Fallon and Justin Timberlake. Both these advertisements highlight certain attributes of iOS 8, and are targeted for iPhone 6 and the iPhone 6 Plus.

The first ad, titled “Bookings“, highlights iOS 8′′ s brand-new Connection feature, which essentially allow users to make and address phone telephone calls utilizing any iCloud-connected and enabled device, whilst making use of the SIM card in your iPhone. The advertisement reveals Timberlake making a phone telephone call to Fallon using a Mac and an iPad, whilst Fallon responses in a fake, fake French accent.

Screen Shot 2014-11-25 at 5.11.37 pm

The second advertisement, classified “Gamers“, reveals off the very same video gaming title that Apple showcased in its iPhone unveiling occasion; Vainglory. The TV area shows Timberlake and Fallon playing the MOBO title special to the iPhone, and participating in some garbage talk along the method. Whilst the ad is expected to exhibit iPhone 6 and iPhone 6 Plus’s gaming capacities (which, to be sincere, are amazing), it still focuses heavier on the Vainglory title and both super stars that showcase in the advertisement.

Evaluating both the advertisements, and specifically the Reservations one, we really feel that Apple took an instead goofy approach that doesn’t absolutely do justice to how neat and functional Connection is. While we enjoy Fallon and Timberlake, the truth is that Continuity can fare far better if its severe, effective uses are highlighted over it being merely a novelty.

From my individual experience, for occasion, since I obtained OS X Yosemite and iOS 8 both, I have not actually needed to obtain my iPhone from my pocket whilst dealing with my MacBook, whenever I obtained a phone call or content message. That’s benefit, and that’s the kind of factor that Apple requires to possibly concentrate on.

Examine out the ads we’ve installed below and do let us understand what you consider them. And oh, which is your favorite from the duo?

You can follow on Twitter or join our Facebook page to keep yourself updated on all the latest from Apple and the Web.