Russian cordless provider Megafon announced today that it has signed a three-year manage Apple to market the iPhone, states Reuters. Megafon first sold the iPhone in 2008 and ultimately halted sales of the mobile after it and other Russian carriers could possibly not sell the quantity of mobile phones called for by Apple.
Apple presumably loosened its requirements for partner carriers, which opened up the door for the Megafon deal. Competing provider Vimpelcom authorized a similar, direct handle Apple in October 2013 that allowed the provider to begin marketing the iPhone 5s and 5c. Amongst Russia’s top three providers, market leader MTS is the continuing to be holdout, purchasing its iPhone handsets from third-party distributors as an alternative of Apple directly.
Apple’s iPhone has a 20 percent market share of the mobile phone market in Russia based upon revenue and a nine percent market share based on units sold in 2013. Besides carriers, Apple additionally offers the iPhone in Russia via its on the internet shop and electronic devices resellers.