App Store’s pc gaming section gets its own curated Twitter account

Screenshot 2015-09-03 12.09.39

Apple is making its App Store a bit more social. The business today launched a new Twitter account dedicated to the App Store’s video gaming section. The account, @ AppStoreGames, is yet to be officially confirmed by Twitter, however it was retweeted today by the official and validated @ AppStore account, which launched a couple of years ago.

The description for the brand-new gaming-focused account suggests that posts will be curated, as the description reads: “Embrace the future of pc gaming. Straight from our Games Editors.” Interestingly, the opening of this account happens a week prior to the new Apple TELEVISION will be revealed, and the brand-new box brings a heavy focus on video gaming.

Apple validated to Buzzfeed that the new Twitter account will include “weekly functions like game previews, suggestions, and interviews with developers.”

We first found out of Apple’s strategies to switch to editorially curated lists for its App Store game classifications a few months back. Apple has long been working with human editors for the App Store and promoting curated lists of apps for various events, however the new change brings that strategy to main, permanent App Store game classifications. The launch of the brand-new Twitter account could be yet another prong of its restored concentrate on gaming as Apple transfers to present more content curated by its editors across its items, consisting of the brand-new iOS 9 News app, Apple Music and iTunes, and the App Store.

Filed under: AAPL Business, Apps Tagged: 9to5Mac, App Store (iOS), Apple Inc, Apple TELEVISION, iOS, iPhone, new functions, push-button control, Siri, Software application advancement kit

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