Apple Store goes down for ‘updates’ days after MacBook Air/Pro refresh

Apple’s online store has gone down this afternoon without explanation. If you visit the website, you’ll see a message reading “Be right back, we’re making updates to the Apple Store. Check back soon.”





Apple took down its online education store last week when it launched its annual Back to School promotion, as well as a new MacBook Air and MacBook Pro. Today, however, it’s likely that the Apple online store downtime is for maintenance or due to technical difficulties, rather than new product launches.

We’ll be sure to update this post when the Apple online store comes back, whether it comes back in the same form as before or with changes.

Read more: 

  • Apple Store for Education is down, likely 2019 Back to School deals imminent
  • Apple stops selling 12-inch MacBook and previous generation MacBook Air
  • $1299 entry-level MacBook Pro now features 8th-gen Intel processors, Touch ID and Touch Bar
  • Apple 2019 Back to School: Get free Beats headphones with iPad Air, iPad Pro, or Mac purchase

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