For the past few months, there seems several stories related to Apple signing a deal with someone to develop original content. While the details of how all of this content comes together in one package remains to be seen, today’s news is certainly interesting.
Variety reports that Apple has teamed up with Sesame Workshop to develop original content.
Under the multi-series order, Sesame Workshop — the nonprofit educational organization behind “Sesame Street” — will produce live-action and animated series, as well as develop a puppet series for Apple. Over the course of its 50-year history, Sesame Workshop won more Daytime Emmys than any other children’s production company.
On Twitter, Ben Bajarin made a great point about Apple’s content strategy: