Apple Watch Series 7 Launch Likely Delayed Due To Manufacturing Shortages
Apple Watch Series 7 might be set for a delayed launch thanks to issues with production. A “complicated design” is thought to be the cause.
According to a Nikkei Asia report, the design is causing problems despite Apple suppliers having already started small-scale production. However, employees are said to be experiencing issues ensuring production levels meet the levels required for mass production.
Manufacturers of Apple Watch 7, as the device is expected to be called, began small-scale production last week but encountered critical challenges in reaching satisfactory production performance, multiple people familiar with the situation said.
Three sources said the current disappointing production quality could be attributed to the complexity of design, which is significantly different from that of previous generations of the watch, and the assemblers found issues when putting together electronics modules, components and displays.
A similar report from Bloomberg suggests that “production snags” are the problem, likely leading to delays.
Apple had been expected to launch the new Apple Watch within the next few weeks, potentially alongside new iPhone 13 products next month. Now, that seems unlikely thanks to the complicated manufacturing design. The new wearable is expected to feature a new, flatter display with flat sides and larger screens.
It isn’t clear exactly what aspect of the new design is the issue, but production has now reportedly been “temporarily halted” while things are ironed out.
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