Candy Crush Legend Players Spent Over $1.3 Billion on In-App Purchases in 2014

Sweet Crush Legend could have reached peak popularity, with quarterly investing decreasing over the past eighteen months, however that hasn’t stopped the sweet-swapping puzzle video game from generating the cash money. Candy Crush Saga players still spent over $$ 1.3 billion on the video game in 2014 alone, baseding on The Guardian, with dollars being utilized towards in-app purchases such as added lives, additional techniques, shade bombs, lollipop hammers and gold bars.

Sweet Crush Legend remains to be the third-highest earning app in the Usa, very closely tracked by Candy Crush Soda Saga at sixth total. The video game has obtained a cult-like following since launching on the App Store in June 2013, following in the footsteps of various other smash-hit video games such as Infinity Cutter and Angry Birds. The video game was most profitable when it attracted $$ 551 million during the third quarter of 2013.

The most up to date financial numbers from Master, the developer of the video game, reveal that Candy Crush Saga stood for 45 % of spending on the company’s games during the last quarter of 2014, the first quarter in a long time that the well-known title did not comprise most its earnings. King has been functioning to diversify its gaming profile to ensure that it depends much less on Candy Crush Legend to remain rewarding. The company had 356 million regular monthly one-of-a-kind users playing its games last quarter.

Previously this week, Apple presented a brand-new classification on the App Store to promote video games without in-app acquisitions. The “Pay When & Play” area offers an array of titles that are organized into the following sectors: Current Launches, Blockbuster Video games, and App Store Originals. Some of the showcased titles include Thomas Was Alone, Minecraft – Pocket Version, Hero Emblems, Threes, Blek, and Goblin Sword.

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