Hands-on with Apple TV 4K and the new Siri Remote

Bring on the 4K HDR movie binge watching. The new Apple TV 4K is out today and we’ve got our hands on Apple’s new streaming box.

The reviews call it the best TV box on the market, but note its premium price means it’s not for everyone. Apple still offers the two-year old 1080p version for its same $149 price, and $30 more gets you a faster processor with 4K HDR support.

Apple also upgraded movies purchases for free on iTunes from 1080p to 4K HDR for titles with UHD versions available from most studios (except Disney). For me that means 13 4K movies available on iTunes at no additional charge, and iTunes has a decent collection of 4K HDR titles available to rent or purchase for the same price as HD.

There are a few oddities like Spider-Man 1 and 2 available in 4K but 3 only available in HD; my copies of Despicable Me and Despicable Me 2 are 4K too, but the newer Minions prequel is only HD. The service VUDU also has 4K versions of titles that are still only available in HD in iTunes so I assume the free upgrades are still rolling out.

Between the 4K content on iTunes and the growing catalog of quality originals available in 4K on Netflix, I decided I had enough 4K content to upgrade my TV to a 4K HDR LG OLED (9to5Toys has great recommendations too) and purchase the new Apple TV 4K after briefly thinking I could resist.

While my display quality has vastly improved, the box itself is mostly unchanged visually.